One of the big questions I’ve been getting in the past couple weeks has been: What’s the deal with Opening Tap?
Well, Philly Beer Week has finally found a proper home for the kickoff. We’ll be tapping the first keg and sampling brews from more than two dozen Philly-area breweries in the spectacular lobby of the Comcast Center (17th & JFK). That’s right, America’s biggest beer event will be launched in a spray of foam at Philadelphia’s tallest skyscraper.
For those who haven’t been there yet, this is the site of that amazing high-def video screeen you may have heard about. It’s just steps away from Suburban Station, so there’s no excuse for anyone worried about how to get to the festival. Get one of those Philly Beer Week all-day passes and take SEPTA.
The kickoff will feature beer only from Philly-area and Pennsylvania breweries. Many of them will be bringing one-offs, seasonals and other varieties made especially for Philly Beer Week.
In addition to the beer, the festival’s highlight will be the arrival of the Philly Beer Week Keg Hammer of Glory (or Mallet of Wonder, or something like that). Plans are being made to bring the hammer to the festival via a circuitous route from tavern to tavern. More details to come.
There will also be a Philly-style awards ceremony, honoring the brewers behind the beers. And there will be live music and food (at an additional charge, from the vendors at the Comcast Center Market).